About Meet the Team

About Us

We think that clients should expect more from their contractors. As one of Central Virginia's premier outdoor contractors, we have over 30 years of experience creating high-quality outdoor projects tailored exactly to our clients' expectations.

Experience - The Custom crew is a team of designers and craftsmen with over 30 years of experience in Central Virginia. From winning numerous awards at the Richmond-based Maymont Flower and Garden Show, to receiving official recognition for the landscape renovation of Richmond City Hall, we do it all. Check out our portfolio!

Location - Based in Goochland County, we operate throughout Central Virginia and the Greater Richmond area. If you want to know if we serve your area, message us.

Services - We offer a variety of services, specializing in outdoor living spaces. If you can envision it, we can build it. For a full list of services, follow this link, or browse our portfolio for inspiration.

Jim Farinholt

An award-winning contractor and landscaper with over 30 years in the industry and a portfolio of high-profile projects in the Richmond area, Jim has the experience you want on your project.

  • Graduated from the University of Virginia in 1987 with a degree in History
  • 1989 - present: Self-employed Class A Landscape Contractor in the Commonwealth of Virginia
  • 1987 - 1989: Production manager at Maryland Precast Corp.
Awards and Achievements
  • Maymont Flower and Garden Show: Multiple awards, including Best in Show '94, Best Structural Elements '04
  • Commonswealth of Virginia official recognition for landscape renovation of Richmond City Hall
  • Awarded and built Nelson Naval Park in Portsmouth, VA
  • Donated and built backyard and patio for the Children's Museum of Richmond - Link
  • Installed hardscaping at Main Street Station in Richmond, VA
  • Featured in inRich.com Projects Section - Link
  • Featured in Stone Business Magazine - Link

Max Farinholt
Project Manager

Recently graduated from VMI, Max brings to the team a business management education at one of the most well-disciplined schools in the country. He has spent nearly every summer for a decade working alongside Jim in the field.

  • Graduated from Virginia Military Institute in 2015 with a degree in Business Management
  • 2015 - present: Employee at Custom Pools and Landscapes of Richmond, Inc.
  • 2009 - 2015: Summer employee at Custom Pools and Landscapes of Richmond, Inc.
  • 2006 - 2009: Summer employee at Precision Landscaping Co.

Brown Farinholt
Technology Manager

Maintains this website. If something here looks broken, it's probably his fault.